---
title: What Happens When the Marketing Budget Shrinks?
description: Webinar | May 19 @ 2:00-3:00pm ET. how to stay creative when spending goes down. It’s a practical conversation for anyone navigating tighter budgets.
---

[On Demand Webinars | Fidesic ](https://www.fidesic.com/resources/on-demand-webinars)

# [What Happens When the Marketing Budget Shrinks?](https://www.fidesic.com/resources/on-demand-webinars/what-happens-when-the-marketing-budget-shrinks)

 Written by [Fido](https://www.fidesic.com/resources/on-demand-webinars/author/fido) | Apr 14, 2026 3:38:13 PM

#### Webinar | May 19 

 **2:00-3:00pm ET** 

Budget cuts happen, and almost every marketer has had to adjust when resources shrink. In this session, we’ll talk about how to prioritize, where you can trim without losing momentum, and how to stay creative when spending goes down. It’s a practical conversation for anyone navigating tighter budgets.

Discussion Leaders:

- Katie Freitas, Senior Growth Marketing Manager, HSO
- Katie Erickson, Marketing Director, Boyer & Associates
- Jacob Pepper, Partner Marketing Manager, Fidesic

[Learn More](https://www.channelmktgacademy.com/event-details/marketing-group-chat-calls-may-2026)

[View full post](https://www.fidesic.com/resources/on-demand-webinars/what-happens-when-the-marketing-budget-shrinks)

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